Introduction to Selling

Course Details

Although the definition of a sale is simple enough, the process of turning someone into a buyer can be very complex. It requires you to convince someone with a potential interest that there is something for them in making their interest concrete – something that merits spending some of their hard-earned money.

Skills Development

Employees and managers that participate in this training gain a comprehensive:

• understanding of the principles of effective selling;
• solid foundation of sales skills that will build competence as a professional salesperson; and
• learn tips and ideas that can immediately be applied to become more effective in sales role

Organisational Benefits

Participants in this workshop can use what they learn to get “head start” on making themselves and their team work better and smarter. The benefits to organization include improved selling skills of salespeople and their sales productivity , salespeople motivation and their job satisfaction , customer satisfaction and loyalty

Course Content

• An introduction to sale
• The role of the professional Salesperson
• Sales vs Marketing vs Negotiation
• Marketing Segmentation
• Psychology of selling
• Effective communication in selling
• Time management/Territory Planning
• Proposal writing & Objection Handling

Target Audience:

This course is suitable for those who are new to selling and who need to know how to work as a professional salesperson. It is also suitable for those who require an understanding of the sales process (such as sales support staff)

Fee: Per participant which will cover course materials, bags, tea/lunch break will be made available on request

Duration: 5 days